If the shoe fits

I decided it was time to buy a real pair of running shoes, or actually my sore groin muscle and achy knees decided for me. I don’t usually let my groin make important decisions for me, but my brain agreed that running 12-15 miles a week in cross-trainers was perhaps not a good idea.

I went to a local store called The Running Company because they were fairly close, but mostly because they have a cool website. I am a sucker for cool websites. They even have little videos about running that have purpose and content and aren’t a superfluous excuse to include flashy content. Well played, web designers, well played.

Of course, before I went to the store I had to get over my fear of going to the store. I knew that I would have to get someone to help me select the proper shoe so I didn’t split my shins in half with a sneaker cleaver. But I am getting better about talking to sales staff and acting nice and confident while simultaneously concealing [...]

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